Treats packaged in creatively designed candy boxes are always loved by consumers of all groups, especially children. The demand in the market for these products is always rising day by day, and marketers have to do proper research work on the top consumed flavors to make the sales of their business sustained. The improvement in the design of packaging also matters a lot as it reflects the innovation in products and ensures its handling, protection, and promotion.
Importance of packaging design
The packaging design selected for any product is one of the most important deriving factors behind the better sales of that item as it has endless potentials to both protect the product and market it in front of consumers. For many consumers, the packaging of the products is not more than a protective barrier for the placed goods to keep damaging factors away, but the potentials of the design are never limited. Due to the advancement in packaging and printing technology, the modern designs of packaging are not less than a perfect marketing medium for the product manufacturers that serve in the promotional process with greater efficacy. Candy Boxes wholesale supplies are manufactured of cardboard and Kraft materials that are superior in sturdy nature and can be cut and molded in any desired shape and size depending on the requirements.
Their sturdy nature makes it difficult for damaging and contaminating factors to penetrate them and keep the placed product in optimal conditions. These boxes are also superior in customizable characteristics, and product manufacturers can make use of printing and lamination options to elevate the visuals and functionality of design in the best way. Custom candy boxes with logo can also help the businesses to enhance the reach of their products to the maximum. Customized candy boxes are also effective to facilitate the product depth and provides the consumers with the ultimate level of convenience and experience while purchasing.
Most consumed flavors
Making the sales of a product sustained requires a number of considerations and research. Smart product manufacturers only put their resources in the product line that is hot selling and can provide them with better profits and revenue. The market for candies is saturated due to the fact that these treats come in a variety of flavors, and even the color of the product can change the prospects of marketing. You always have to consider the age group of your targeted audience, their demographics, psychographics, their interests, and a number of other factors to determine their favorite flavor. According to market trends, the color of wholesale candy boxes can also influence sales in a better way. Here are some of the most loved flavors of candies that are highly valued by kids.
- Based upon the recent research, 8 out of every 10 kids like strawberry flavored candies
- 7 out of every 10 kids prefer to have fruit flavor candies
- When talking about orange-flavored candies, 6 out of 10 kids preferred it
- The fan base for mint flavor is 5 out of every 10 kids
- 4 out of every 10 kids liked Lemon or grape-flavored candies
- The demand for Cherry flavor is 3 out of 10
- Apple flavor has a fan base of 2 out of 10
- Mixed flavored candies and unflavored ones also come at 2 out of 10
The impact of color
The impact of color and visuals of any product is highly strong as it has the potentials to allure the consumers and change their purchase decision. When it comes to candies, kids are always fascinated by the color of the treat and associated the tone of candy with a certain flavor. The Green, yellow, blue, orange, and red colors of sour patch candies are loved by the kids, but in reality, that all taste the same as they are mixed flavored candies. You can make use of custom made candy boxes in different colors to impact the minds of consumers in a subconscious manner and make the sale of that product to rise higher and higher. The impact of color is even strong enough to make cheap candy boxes into the ultimate marketing medium for the products. The packaging for these products is also manufactured of cardboard that can be printed in any desired color. Cardboard candy boxes can also facilitate the product depth by communicating the flavor of candies placed inside.